EuroVintage is one of New Zealand’s largest distributors of imported and local wine, beer, and spirits to a range of resellers. Independent and privately owned, they have been in the distribution industry for over 20 years.
Since EuroVintage handles a large number of brands with products distributed nationwide to supermarkets, liquor stores, bars, and restaurants, they struggled to find a solution to manage their rapidly evolving business. With regularly changing vintages and prices, they required a system with flexibility and accuracy that had the ability to handle complex pricing and promotion demands as the business continued to grow.
EuroVintage had implemented modifications to their SAP Business One ERP system to address their pricing needs, however these modifications quickly became out of date in what is a demanding and competitive industry. In addition, there is an increasing demand from retailers for distributors like EuroVintage, to apply discounts off-invoice and based on volume breaks as part of a promotion. To manage this activity, the company needed access to more accurate pricing in order to stay competitive whilst reducing the number of pricing errors requiring time and effort to resolve.
Finally, EuroVintage required a more efficient way to their manage pricing and promotions as they still relied too heavily on spreadsheets. They knew that having a more efficient system in place would help them deliver consistently accurate trade pricing to their customers in regards to vintage changes, buying groups and trade terms which was becoming increasingly necessary.
"RMx opens up a world of trade promotion opportunities for us. We’ve been looking for a solution for the past four years to manage our pricing and RMx is the only one we have found that addresses our pricing challenges." Micheal van Druten, Chief Financial Officer, EuroVintage
With RMx, EuroVintage provides the ability to offer a wider range of discounts and promotions with advanced pricing rules. Rules can be based on date, type of discount (list, net, $, %, range), or promotion to any customer or grouping on any selection of products. This gives the EuroVintage Sales teams more negotiating power while protecting their margins and revenue, eliminating any unwanted credit notes from incorrect pricing. This offers more flexibility and helps them keep pace with the rapidly changing trading environment.
RMx’s flexible pricing levels are based on: